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WhatsApp Marketing

Deliver messages tailored to your customers

Target relevant audiences using customer history and CRM segments. Prepare approved WhatsApp templates; track dispatch and engagement together.

Start 7 Days FreeHow it works
Capabilities working in concert

Data, audience, and message in a unified flow

Understand the customer before crafting the campaign; let data guide message content and timing.

CREATO / Customer ProfileExample view
Elif ArslanCustomer timeline
Order #1042 / Product enquiry / Team noteCustomer history
Filters: Store / Conversations / NotesConnected sources
Customer profile Timeline
Target AudienceExample view
Audience SelectionOpted-in segment
Purchased in last 90 daysCondition 1
Tag: New collectionCondition 2
WhatsApp consent verifiedConsent check
Audience ready Consent verified
New Collection CampaignExample view
Template: collection_announcementStatus: Approved
Hello Elif, would you like to explore our new collection?Message text
Button: View productsAction link
Meta approved Product card attached
Campaign StreamExample view
Dispatch PlanCapacity tracking
Sent / Queued / Awaiting quotaDispatch status
Delivered / Read / ClickedEngagement metrics
Resumes when capacity opens Delivered
CREATO / Customer ProfileExample view
Elif ArslanCustomer timeline
Order #1042 / Product enquiry / Team noteCustomer history
Filters: Store / Conversations / NotesConnected sources
Customer profile Timeline
How it works

Four steps from data to message

Connected building blocks keep you in complete control at every step.

Cart activity
Engagement

01 — Capture signals

Evaluate cart activity, order updates, or recent customer interactions.

CRM segment
Consent check

02 — Define audience

Filter relevant contacts by CRM attributes and verified messaging opt-ins.

Approved template
Product card

03 — Prepare message

Customise content using pre-approved templates and rich product cards.

Dispatch schedule
Status tracking

04 — Schedule and track

Schedule dispatch times and track message statuses in real time.

Single platform, shared context

WhatsApp is only one part of CREATO

Use conversations, customer records, and store data together. Evaluate the next step in the exact same context.

Review replies to campaigns in Inbox with full historical context.

Store integrations cover ikas and Shopify. Executing Copilot recommendations requires team approval.
New Collection CampaignExample view
Campaign DraftPlanning
Approved template / Linen shirt / Dispatch scheduleDraft parameters
Draft ready
From campaign to customer follow-up

See the next step for every message

Craft campaigns, dispatch to qualified audiences, and assess engagement alongside customer profiles.

New Collection CampaignExample view
Campaign DraftPlanning
Approved template / Linen shirt / Dispatch scheduleDraft parameters
Draft ready
Audience VerificationExample view
Audience interested in new collectionSegment
Consent checks completedRule verified
Audience ready: 420 contactsDispatch list
Audience ready
Interaction StreamExample view
Elif ArslanReply received
Sent → Read → Reply receivedProgression steps
Customer: Do you have size M available?Incoming message
Reply received
Customer TimelineExample view
Elif ArslanTimeline
Campaign message / Product link click / Order #1042Linked records
Linked records Order #1042

Illustrative WhatsApp campaign conversion

1,000messages
Campaign dispatch
60%read
Read the message
20%replies
Replied to message
5%orders
Subsequent orders placed

Representative scenario; rates calculated per 1,000 sent messages, not a guaranteed campaign result.

CREATO / WhatsApp Marketing

Frequently asked questions

The CREATO Platform

There is more to the customer journey than one channel.

Automations
AutomationProposal follow-up · Example flow
New lead receivedMeta form → CRM
Proposal sentCRM stage updated
Wait 3 daysStop if the customer replies
Send a reminderContinue the proposal conversation
Put structured workflows on autopilotCombine events, granular conditions, scheduled delays, and actions in one reliable visual builder.Contacts
ContactsSegments that build themselves
  • Ordered in the last 30 days412 people
  • Quiet for 90 days268 people
  • Two or more orders173 people
Know every customer from a single profileManage connected records, behavioral tags, and opt-in consent across all touchpoints.Unified Inbox
Inbox12 open conversations
AllAssigned to meAwaiting reply
Ayse Yildiz2mWhen will my order ship?
Mert Kaya9mDo you have this in a large?
Elif Demir24mI opened a return request
Burak Sen1hCan I pay on delivery?
Last order #1042 · €38 · In transit
Every conversation on one screenAssign, reply to, and track message history across all connected communication channels.E-Commerce
ReportsLast 7 days
Recovered carts
€0,000▲ 18%
37 orders
First response time
0s▼ 64%
33 s the week before
Conversations answered
0,000▲ 9%
71% by an AI Employee
Bring storefront data into customer conversationsConnect Shopify and ikas products, order statuses, and purchase histories in real time.

Infuse customer intelligence into your campaigns

Prepare relevant audiences, approved templates, and dispatch tracking together.

Start 7 Days FreeSchedule Demo